> ## Documentation Index
> Fetch the complete documentation index at: https://docs.getinteract.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Context

> Manage the shared business context and events every agent in your organisation can draw on.

The **Context** page (**Agents → Settings → Context**) is the central place to manage background knowledge that's shared across every agent in your organisation. Configure it once here, and any agent that opts in — via the [Agent Builder context checkboxes](/agents/settings/agent-builder#context) — gets the same up-to-date information, instead of every agent needing its own copy pasted into its prompt.

<Note>
  Restricted to organisation admins and superadmins.
</Note>

The page has three tabs.

## Business context

The general briefing about your organisation — the kind of thing you'd hand a new analyst on day one.

| Field                  | What to include                                                 |
| ---------------------- | --------------------------------------------------------------- |
| **Company name**       | Your legal or trading name                                      |
| **Industry**           | The sector you operate in (e.g. "Retail", "B2B SaaS")           |
| **Markets**            | Geographic markets you operate in (e.g. "Netherlands, Germany") |
| **Additional context** | Anything else useful — merger history, company structure        |

**Business models** — add one entry per business model if you run more than one:

| Field             | Example                                               |
| ----------------- | ----------------------------------------------------- |
| **Customer type** | "B2C", "B2B"                                          |
| **Revenue model** | "Transactional", "Subscription"                       |
| **Channels**      | "Webshop, Bol, Amazon"                                |
| **What we sell**  | "Consumer electronics, focused on smart home devices" |

**Business context** — a free-form list of individual facts agents should know, e.g. *"High return rates — largest cost driver in the business"*. Add as many entries as you need.

## Business events

Time-bounded facts — things that were (or will be) true for a specific period, rather than always-true facts about your business. Use this for downtime, campaigns, and other events that could explain a spike or dip in the data an agent is analysing.

| Field          | Description                                                                                  |
| -------------- | -------------------------------------------------------------------------------------------- |
| **Start date** | Required. When the event began.                                                              |
| **End date**   | Optional. Leave empty for events without a clear end, or single-day events.                  |
| **Label**      | Optional short tag — typically a market or business unit (e.g. "NL", "DE", "B2B")            |
| **Event**      | Required. Plain-language description (e.g. "Black Friday campaign live", "Website downtime") |

**Example:** `2026-11-24 → 2026-11-30 (NL) — Black Friday campaign live`

<Tip>
  Business events are the right place for anything an agent would otherwise misinterpret as an anomaly — a traffic spike during a known campaign, a dip during known downtime, a metric change following a known website update.
</Tip>

## Data context

Shared notes about specific tables — gotchas, standard filters, join logic, or anything not obvious from the table and column descriptions in your connector. Reference the table name directly in the note (e.g. `report_channels__performance — always filter out test campaigns using...`).

Unlike business context and business events (which are included or excluded as a whole), data context entries are **selected individually** per Database Query Agent — so a subagent only receives the notes relevant to the tables it's allowed to query.

## How this feeds into agents

Each agent (and each subagent) has independent checkboxes to include **Global context** (its own text), **Organization context** (Business context, above), and **Organization events** (Business events, above) in its system prompt. See [Agent Builder → Context](/agents/settings/agent-builder#context) for defaults and how to configure them per agent.

<Note>
  Business context and business events can also be edited from **Settings → Organization**, on the same organisation record — both places write to the same data, so changes made in either show up everywhere. This dedicated Context page under Agents is the recommended place to manage them day-to-day.
</Note>