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The Context page (Agents → Settings → Context) is the central place to manage background knowledge that’s shared across every agent in your organisation. Configure it once here, and any agent that opts in — via the Agent Builder context checkboxes — gets the same up-to-date information, instead of every agent needing its own copy pasted into its prompt.
Restricted to organisation admins and superadmins.
The page has three tabs.

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Business context

The general briefing about your organisation — the kind of thing you’d hand a new analyst on day one. Business models — add one entry per business model if you run more than one: Business context — a free-form list of individual facts agents should know, e.g. “High return rates — largest cost driver in the business”. Add as many entries as you need.

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Business events

Time-bounded facts — things that were (or will be) true for a specific period, rather than always-true facts about your business. Use this for downtime, campaigns, and other events that could explain a spike or dip in the data an agent is analysing. Example: 2026-11-24 → 2026-11-30 (NL) — Black Friday campaign live
Business events are the right place for anything an agent would otherwise misinterpret as an anomaly — a traffic spike during a known campaign, a dip during known downtime, a metric change following a known website update.

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Data context

Shared notes about specific tables — gotchas, standard filters, join logic, or anything not obvious from the table and column descriptions in your connector. Reference the table name directly in the note (e.g. report_channels__performance — always filter out test campaigns using...). Unlike business context and business events (which are included or excluded as a whole), data context entries are selected individually per Database Query Agent — so a subagent only receives the notes relevant to the tables it’s allowed to query.

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How this feeds into agents

Each agent (and each subagent) has independent checkboxes to include Global context (its own text), Organization context (Business context, above), and Organization events (Business events, above) in its system prompt. See Agent Builder → Context for defaults and how to configure them per agent.
Business context and business events can also be edited from Settings → Organization, on the same organisation record — both places write to the same data, so changes made in either show up everywhere. This dedicated Context page under Agents is the recommended place to manage them day-to-day.